As gift recipients, we associate brands with particular qualities: eco-friendly, traditional, and quality. If we present Gift Boxes in an eco-friendly box, the recipient will be more likely to associate them with a brand that is synonymous with quality. It is important ...
We’ve all gone to gift shops and explored the shelves for the desired item. There are plenty of products beside you, making it difficult to choose the best one. What are the factors that influence a purchase decision? How do ...